What's Included:
3 Digital or Physical books designed for young readers
Bea, Gad, and Gloman follow the story of a young girl and her friends from around the galaxy. They bring together characters from all different backgrounds to team up, adventure, and protect the universe.
40+ email connects
Unique content each week (or at your own pace) that provides character videos, audio, challenges & trivia. Sparking conversations, entertainment, and learning.
Btwx.me & Magic Words
Proprietary technology that lets users link from physical books to additional activities and learning. Certain words in each book are magically identified, taking users to expanded content.
The Goal
To launch new technology and a 21st century interactive fairy-tale for a team of two: an adult (the Reader ) and a child (the Listener). These two engage with each other over a three-book Quest to go beyond what they know and, using their imaginations, grow their creativity and resourcefulness to save the world and become ‘Changers’: the beyond-the-box thinkers and doers the world needs. This is done in three children’s books
that then evolve into a second young adult trilogy. Each trilogy is shared over the course of one year, and both link to the digital Realm of the Changers. There, Readers and Listeners learn and train to become Changers through challenges, delving into the MagicWords, treasure hunts, and playing the Changers Game to win Gnome treasure and tools for saving the Cosmos!
Creative thinking development for children currently exists. However, a play or adventure quest specifically designed for this purpose has not existed until now. New parents from Generation X and Millennials, who are themselves digital natives and e-learners, recognize this need and are seeking it out. They understand that their children require new opportunities to navigate the AI-infused digital world they are inheriting, which demands new capabilities and creative thinking. There is a new and bold business need to cater to these digital natives, as they will actively seek opportunities for their children.